As Director of INTA’s Córdoba Regional Center, Juan Cruz leads one of the country’s most dynamic agricultural regions. He plays a key role in coordinating innovation networks that bridge the gap between scientific research and the realities faced by farmers in the field. As a leading figure in the sector, his vision promotes modern and efficient livestock farming grounded in the principles of the bioeconomy. This perspective seeks not only productivity but also the transformation of biological resources into added value, promoting sustainable systems that foster regional development and ecosystem conservation. His career combines institutional management with private-sector experience, positioning him as a key bridge between science, agricultural policy, and the national production system.